Photography

For over a century the images captured in a photograph have shocked, fascinated and entertained us. Pandering to our vanity as human beings the photograph and today’s electronic equivalent: be it reproduced in film, television, mobile phone or some now ubiquitous digital equivalent, can be transmitted to the outer reaches of space in a few moments from just about anywhere on Earth.

The photograph is set to be the definitive 21 st century currency. It traverses all languages and communication borders but is always subject to interpretation. What offends some in a photograph serves to entertain others and vice-versa.

nowhere in modern life is the photograph more powerful and effective than in the cult of the ‘star system’ and the phenomenon of modern celebrity.

CAS LONDON magazine will celebrate the talent world with a focus both archive and current on the business of photography and the personalities both behind and in front of the camera who dominate it.